Content Creation

Daily

Here is an example of a daily story feed to be posted on Instagram or Facebook. These types of posts are aimed to catch a viewers eye to the next destination. They act as a teaser to "stay tuned" to what happens next. With the story feed lasting for 24 hours, these posts can be viewed again and again, and also shared within another media consumers story feed.

Monthly

Monthly content postings will be short hand written or notepad typed of things that have been done the month before or what will be done in the weeks ahead. By keeping this content consistent, we can intentionally have a break in the photos so that if someone wanted to go back and share something, they can easily be able to find it.

Weekly

Weekly content is aimed for those that only have time for events when they do not have to work, or when the entire family is home for weekend. These postings can be featured along with the daily content that is posted. The video for this branding project is a simulation of daily and weekly social media story content that will be featured throughout the campaign. Viewers will be able to like, comment, and share various story content.